A Small Town for the Twenty-first Century

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Welcome to downtown Highland Park, NJ. Authentic, friendly and convenient. Highland Park’s downtown offers the traditional and the new, the local and unique. Set along the banks of the Raritan River, a short bike ride from each of the four Rutgers University campuses, Highland Park is a shopping and dining destination that combines small-town friendliness with twenty-first century amenities.

Highland Park is bursting with local flavor – experience our unique shops, great international dining and wealth of professional services. Our downtown offers personal care from head to toe. We’ll feed your soul and your appetite.

Highland Park is easy to reach, with quick access from the NJ Turnpike, Rte. 1 & Rte 18, and parking is always free.


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